Saturday, December 28, 2019

The Friendship By Albert Camus - 1231 Words

As life has many precious relationships, for example, there are some are of blood. The others are just made of affection and belongingness with another people. Friendship is also one of those relationships. It does not matter it is a blood relation, but this bond is made of true feelings between them. Sometimes even precious friendships are broken for many reasons, few times there are misunderstandings about the meaning of friendship. Also, it is broken other times for some genuine reasons and breakup the friendship. The famous author Albert Camus quoted Don t walk behind me; I may not lead. Don t walk in front of me; I may not follow. Just walk with me and be my friend.† The term â€Å"friend† However, with the word â€Å"friendship.† There are†¦show more content†¦So, friends should be trustful with each other. Another part of the concept of friendship is we want to depend on our friends and accept them as they are. Sometimes, we will have a better understanding of the other’s feelings from a quick argument. But we can also face a loss of friendship if we will end up being hurtful to others. A friendship always takes a long time to be repaired. Most of the time a friendship can never be repaired again. Supporting a friend is an important aspect that a friendship offers us. Giving a feeling of support to your friend and believing them that there would be a person who always stands with them in every decision they will take or in any worst situation they will face. It provides a good establishment for friendships. If one friend does not make the same decisions as like other friend does, the true friends will still be together to support each other’s decisions. I strongly believe that the kind of way to exist and live, that; whatever we think and react right now at this very moment moves in every way that our future would occur. The same way that, everything I do now, today, at each moment, is the outcome of my thoughts in how and what I supposed life to be in the past. As we know that a friend can be defined in so many ways, but a true friend will be the only friend who will satisfy all the necessary conditions of friendship. A good base of friendship lies in the understanding that where they are coming from. Most ofShow MoreRelatedEssay about Absurdism in The Stranger by Albert Camus1271 Words   |  6 PagesThe Stranger by Albert Camus focuses largely on the concept of absurdism. Camus uses family and personal relationships, or the lack of it thereof, to show the isolation that the main character, Meursault, undergoes in the novel and it’s effect on him overall. Camus utilizes the protagonists’ character development as a tool to further his plot of the novel. The absence of family and personal relationships tied in with the particular recurring topics of the novel are crucial in both the developmentRead MoreIsolationism Of The Stranger And The Thief1397 Words   |  6 PagesIsolationism in The Stranger and The Thief Though there are multiple elements in both Albert Camus’ The Stranger, and Fuminori Nakamura’s The Thief that allow each author to develop their novels, none is more important that the deployment of isolationism. Though both Camus and Nakamura give their protagonists isolated states at an award winning level, Camus does so in a better way through the addition of how Meursault copes with elements of the absurd. One of the first things readers notice aboutRead MoreAlbert Camus the Stranger: Meursault Is Aloof, Detached, and Unemotio854 Words   |  4 PagesAlbert Camus The Stranger: Meursault Is Aloof, Detached, and Unemotional In The Stranger, Albert Camus portrays Meursault, the books narrator and main character, as aloof, detached, and unemotional. He does not think much about events or their consequences, nor does he express much feeling in relationships or during emotional times. He displays an impassiveness throughout the book in his reactions to the people and events described in the book. After his mothers death he sheds no tears; seemsRead MoreAnalysis Of The Book The Stranger 1191 Words   |  5 PagesThe Characterization of Meursault in The Stranger In The Stranger, the author Albert Camus, initially portrays Meursault as a monotonous character lacking emotions toward the events surrounding his life. Meursault reflects indifference at the thought of his girlfriend s proposal in addition to not demonstrating empathy in relation to Raymond s abusive actions toward his girlfriend. Even so, Meursault s character gradually develops from a detached individual to a dynamic person as secondary charactersRead MoreThe Myth Of Sisyphus And The Stranger1367 Words   |  6 Pages It is common for authors to use similar themes in their work intentionally. For Albert Camus, the author of â€Å"The Myth of Sisyphus† and The Stranger, the use of similar themes seems to be intentional. The author takes a very different approach to the same topic, however. Not only is the underlying topic of existentialism the same, but the writing styles and rhetorical devices similar, as well. Through the use of similar devices and themes, the reader i s able to understand, analyze, and compare andRead MoreEssay on The Absurd in Albert Camus’ The Stranger1036 Words   |  5 PagesEmpathy makes us human yet not all humans are emphatic, In Albert Camus’ The Stranger a suspiciously apathetic man named Meursault comes to light as a criminal. However Meursault perpetrated a crime of passion, is that not absurd for a negligent man? In a simple view of Meursault life and philosophies the remission of human feelings is evident, and slightly frightening. In the stranger most of the events in the main characters life require an emotional effect, the death of his mother, the engagementRead MoreThe Pathetic Fallacy in Camus’ the Stranger and Yoshimoto’s Kitchen1624 Words   |  7 PagesThe Pathetic Fallacy in Camus’ The Stranger and Yoshimoto’s Kitchen English A1 – Higher Level World Literature Paper 1 Ojiugo Nneoma UCHE Candidate Number: 1415-068 1480 Words May 2010 In Camus’ The Stranger, and Yoshimoto’s Kitchen, both authors use the literary technique of pathetic fallacy – a branch of personification – which gives to the weather and physical world, human attributes. In both texts, this technique enriches the narratives both aesthetically and in terms of meaning – by tellingRead MoreEssay about the Stranger and the Absurd1296 Words   |  6 PagesThe Stranger is heavily rooted in philosopher Albert Camus’ theory of the absurd: the notion that human life has no definable purpose, and while the pursuit of an intrinsic meaning to life and the universe holds value, it will inevitably prove futile. Meursault, Camus’ protagonist, lives his life according to these tenets, however unwittingly, and for the majority of the novel reacts only to concrete, sensory things, showing neither understanding nor interest in more abstract societal constructsRead MoreLiterary Analysis Of The Stranger By Charles Cam us2947 Words   |  12 Pagesin Albert Camus’ â€Å"The Guest†. This story centers on a character, an outsider, who is trying to fit into the society in the story. It may not be the fact that the stranger is different in looks, culture, or language like it is in this short story, but it is just the fact that they are not the same, which causes them to be the outsider and fulfill the role of the otherness. As we look through the short story ‘The Guest’, and through the short novel ‘The Stranger’, we can see that Albert Camus is workingRead MoreEssay about Mersaults Control Over his Actions in The Stranger704 Words   |  3 PagesDialogue is simple throughout part one of The Stranger. Camus does not provide direct explanations for Meursaults actions and response to events. Instead the reader can find an unusual emphasis on the setting and physical aspects of events and characters in part one. Meursault has complete control and conscious awa reness of his indifference towards social situations. It is Meursaults underlying radical attitude towards authority and social norms that provide for his dissent behavior. In order to

Thursday, December 19, 2019

The Salem Witch Trials The Causes Of The Deadly Accusations

Orr Toledano Mr. Blenner AP U.S. History – Period 1 11 April 2015 The Salem Witch Trials: The Causes of the Deadly Accusations In Arthur Miller’s The Crucible, he writes, â€Å"We are what we always were in Salem, but now the little crazy children are jangling the keys of the kingdom, and common vengeance writes the law!† (Miller 77). This partially fictionalized tale of the Salem Witch Trials points to one of the causes of the trials, vengeance, but the over dramatized tale s early stages were quiet. The Salem Witch Episode had humble beginnings in the town of Salem Village, Massachusetts, but evolved into one of the most widely known witch trials in American History. The gallows in Salem claimed the lives of nineteen men and woman during the spring and summer of 1692 due to the accusations of witchcraft with over a hundred people who were accused. After all the terror and the uproar of the trials occurred, everything came to a screeching halt (Linder 1). Due to the unique circumstances of this particular set of witch trials, from the rampant accusations to the discontinuation of the trials m ass hysteria does not seem to be fault as with other witch trials, but a variety of factors. The Salem witch trials were not just a simple case of mass hysteria, but a combination of factors ranging from poisons to superstitions to scapegoats, resulting in the outbreak of the Salem Witch episode. The story of Salem began in Salem Village, Massachusetts with girls trying to discover theShow MoreRelatedThe Devil Visited Salem Witch Trials1597 Words   |  7 Pagesvisited Salem in 1692, or did he? Nicholas Hytner’s The Crucible depicts the 1692 witchcraft epidemic in Salem, Massachusetts. The film was adapted from a play written by Arthur Miller in 1953. The film’s producers, Robert A. Miller and David V. Picker, released the film along with Twentieth Century Fox Film Corporation in 1996. The film focuses on one female resident of Salem and her revenge against her ex-lover. The revengeful girl and her group of friends begin to accuse other members of Salem whenRead MoreS uperstition, Panic, And Rumor1042 Words   |  5 PagesSuperstition, panic and rumor make for a deadly concoction, especially when spurred by religious zeal. While the actual trials may have only lasted for less than a year, Salem was indeed previously entrapped in a dangerous illusion of their own making for decades. Such as the nature of superstition and rumor, they curate an atmosphere of distrust, breeding paranoia because they are puzzles waiting to be fully realized. If they are not, then the paranoia only festers into madness and panic—growingRead MoreThe Pros And Cons Of The Salem Witchcraft Trials1552 Words   |  7 Pages  Ã‚   The Massachusetts Salem witch craft trials, this was a complicated time in history.   With the conflict of the hangings, Salem didn’t have the best compromise. At a time in history when the government didn’t give Puritans religious rights, the Salem Massachusetts witch craft trials began. This conflict led to trails where the government convicted men and woman of practicing witch craft, thus being hanged. Though this compromise stopped the witchcraft practicing, the government realized those menRead MoreEssay about McCarthyism as Modern Witch Hunts1614 Words   |  7 PagesMcCarthyism as Modern Witch Hunts McCarthyism: The Real Witch Hunts Some people nowadays may consider the government, or some of its agencies, corrupt. Todays scenario is nothing compared to that of McCarthyism in the 1950s. During McCarthyism, the nation was being torn apart. Their loyalty to one another was crushed and common human decency went down the drain (Miller, Crucible xiv). These Communist hunts were eerily similar to the witch hunts and trials of Salem Massachusetts in theRead MoreThe Crucible By Arthur Miller1952 Words   |  8 PagesThe Crucible by Arthur Miller was probably one of the most breathtaking plays of his time. Taking place during 1692 it talked about the Salem Witch Trials mostly, what happened, who was accused, how did it start, and how did it end. He did an amazing job describing the scenes, using actual names of the people at the time, and the actual events in chronological order. Throughout the play he also hit on a major idea during the time which was known as McCarthyism, where Arthur miller himself was accu sedRead MoreMccarthyism And Salem Witch Trials Essay1127 Words   |  5 PagesThe Salem Witch Trials In Arthur Miller’s â€Å"The Crucible† it tells the tale of the Salem Witch Trials. At the time of the play, the McCarthy trials, named after Sen. Joseph McCarthy, were underway. Though, instead of hunting for witches, they were hunting for communists. These two trials may have happened at different points in history, but were in many ways the same. Whether it was death to job loss a lot of lives were changed on account of these trials. â€Å"The Crucible† and the McCarthy trials haveRead MoreReligious Beliefs Were Behind The Salem Witch Trials2016 Words   |  9 Pagesreligious beliefs were behind the Salem Witch Trials of 1692 is predominantly incorrect. While the Puritan culture’s strong Christian beliefs did dictate the behaviour of New England society, for the authorities that instigated the Witch Trials, religion was a mere justification for their actions that allowed them to gain support by instilling in the masses the fear of a higher power. Their true motives lay in the political and social issues of the time, with Salem Town’s division due to two disputingRead MoreThe Crucible By William Shakespeare962 Words   |  4 Pagesmelancholy story about witchcraft that occurs in the town of Salem, Massachusetts which takes place in 1692. Salem is a very strict, religious Puritan community which does not tolerate any form of non-religious behavior or action. In this Puritan town, a witch hunt ensues after young female members of the community tell multiple lies to their leaders; under those circumstances, many individuals are condemned and hung for these false accusations. It is until one member of this community is arrested, theRead MoreThe Crucible By Arthur Miller1399 Words   |  6 Pagesthat time. The story takes place in 1692 Salem, Massachusetts, and hones in on its puritan members and the witch trials that occur. In order for a healthy, well-functioning community it is necessary for it to be a sanctuary where feeli ngs can be shared, no secrets are kept, and no corruption exists. When a community is lacking all positive traits, it is filled with mistrust, conflict, and hostility. This was especially true in the Puritan community of Salem. The Puritan religion demanded strict adherenceRead MoreThe Crucible By Arthur Miller1177 Words   |  5 PagesShannon Haessly Mrs. Warren English 11 CS 3 October 20, 2014 The Crucible In Arthur Miller’s The Crucible, written in 1953 the main character Abigail Williams is to blame for the witch trials in Salem, Massachusetts around 1692. The most despicable character in The Crucible is Abigail Williams because she is the reason for many peoples’ deaths. Abigail’s lies and manipulative actions lead to pain for others characters in the play. Abigail’s lies caused destruction and harm to the Proctor family

Wednesday, December 11, 2019

Gillette Essay Example For Students

Gillette Essay Gillette is leading worldwide home applicants, such asrazor, battery, electronic and manual toothbrush,manufacturing company. On April 14, 1998, the companyintroduced the worlds first triple blades razor and begun tosell July 1, 1998 in the United States and September in theWestern Europe. Since Gillette launched new razor in1998, the company expected high returns in short-term;however, the result of the new product has been definedyet. SWOT ANALYSIS Key Learning The areas of theinternal factors are Finance, Management, Manufacturing,Market position, Personnel, and Research Development. All these factors can be defined as either strengths orweakness or both. First of all, the company as a wholegained net sales amount of 10.1 billion dollars and netincome of 1.4 billion dollars for the 1997 due to acquireleading battery company Duracel in 1996 and grow ofSensor Excel razor. As a result, company could spend 1billion dollars to invent Mach 3 which is triple bladesrazor. Even though Gillette had sufficient fund to invent thenew product, the company took high risk of financial sidethat if the new products sale does not reach to companysexpectation, the company will face shortage of capitalresources and can be lead to bankruptcy. But if Mach3turn out to be a New Coke or McDonalds Arch Deluxe much-hyped new products that were mostly duds andfizzle- the gloom will be heavy from Gillettes corporateheadquarters in Bostons Back Bay to the South Bostonfactory that Gillette has overhauled to produce 600 millionMach3 blade cartridges per year, or about half of Gillettesannual tar get of 1.2 billion Mach3 blades. (Boston Globe,4/15/98) Since Gillette introduced Mach3 in April, thecompany changed its manufacturing tools to produceMach3 South Bostons factory. Gillette already spent 300million dollars for advertising and promotion worldwide forthe year that company introduced new product. Theamount is twice as much as the company put for advertisingSensor Excel in 1989. Gillette released the new productto retail stores on July 1, 1998, and starts to advertise onTV and the other media six weeks later; however, manypeople went to the companys web site to look at the newproduct. Even though company spent tremendous amountof fund for the advertising, some people from Asia did notrecognize the product according to our groups survey. Forcustomers, there are satisfaction and complaints forMach3. People, who satisfied with Mach3 according toour survey, said there are less irritation and faster shavingtime. Customers who complaint about Mach3 argue thatthey do not want t o spend more money on better outlook. According to our survey, one hundred percent ofsurveyees, who does not satisfy with Mach3, say the priceis too high for the product. Price is relatively higher thanother products including Sensor Excel which was themost expensive one before Mach3 came out. Its price is6.99 dollars per razor with one blade included currently,the company is selling for 7.29 dollars per Mach3. It is 4percents increased from original price, and 40 percentshigher price than other products. This may lead to decreasein sales and the companys total revenue. The company istrying to reach customers several different ways. Gilletteoffers Mach3 package product, which included Mach3itself and couple of extra razors, Shaving cream anddeodorant. This package product makes each items unitprice lower than sell separately. Also, the company offerssweepstakes on the companys web site, and there is noobligation. This is the one of the finest ways to reach andget involve the customers. The company give chance topeople t o win prize without any obligation; however,people will recognize the product automatically. Also,Gillette can acquire the Since Gillette is well-known globalcompany, many retail stores are not offended to carry thecompanys product even though the products price is high. .u5a40adf5c2726fe973122e19a686ee48 , .u5a40adf5c2726fe973122e19a686ee48 .postImageUrl , .u5a40adf5c2726fe973122e19a686ee48 .centered-text-area { min-height: 80px; position: relative; } .u5a40adf5c2726fe973122e19a686ee48 , .u5a40adf5c2726fe973122e19a686ee48:hover , .u5a40adf5c2726fe973122e19a686ee48:visited , .u5a40adf5c2726fe973122e19a686ee48:active { border:0!important; } .u5a40adf5c2726fe973122e19a686ee48 .clearfix:after { content: ""; display: table; clear: both; } .u5a40adf5c2726fe973122e19a686ee48 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u5a40adf5c2726fe973122e19a686ee48:active , .u5a40adf5c2726fe973122e19a686ee48:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u5a40adf5c2726fe973122e19a686ee48 .centered-text-area { width: 100%; position: relative ; } .u5a40adf5c2726fe973122e19a686ee48 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u5a40adf5c2726fe973122e19a686ee48 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u5a40adf5c2726fe973122e19a686ee48 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u5a40adf5c2726fe973122e19a686ee48:hover .ctaButton { background-color: #34495E!important; } .u5a40adf5c2726fe973122e19a686ee48 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u5a40adf5c2726fe973122e19a686ee48 .u5a40adf5c2726fe973122e19a686ee48-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u5a40adf5c2726fe973122e19a686ee48:after { content: ""; display: block; clear: both; } READ: Geology: A Science of Lies EssayRetail stores are assume that Mach3 will bring morecustomers. On the other hand, even more customers cometo store, it is unpredictable for increasing stores salesrevenue because price is too high so that consumers wouldnot buy. External factors are Competitive, Economic, andSocial. Gillettes major rival in the market is Shick. SinceGillette is the first company produce triple blades razor, thecompany will lead the market; however, rival companysuch as Shick will develop the same product with higherquality or lower price. Then the result will be unforeseenunless Gillette improve Mach3s weakness high price. For long time in the United States, peoples income hasbeen growing. As a result, customers purchasing poweralso increased. However, the companys market is not onlythe United States

Wednesday, December 4, 2019

What is it to sacrifice, to sacrifice is to give u Essays - Fiction

What is it to sacrifice, to sacrifice is to give up something valued for the sake of something else regarded as more important or worthy. This can be seen in the essay "Marita's Bargain" by Malcolm Gladwell as well as the novel A Walk to the Jetty by Jamaica kincaid. Both of them make sacrifices for their self in which they mirror each other. In "Marita's bargain" marita sacrifices her Free time and recreational activities to achieve the excellence and success she desires. While in A Walk to the Jetty Annie sacrificed her close relationship with her mother to live her own free life. What makes them analogous is how they both make the sacrifice of their family cultures and values in exchange to change their self. First, in "Marita's Bargain" Malcolm states at the end of telling the reader about the average day of marita on page 12 lines 320-325 malcolm narrates " I leave school at five p.m., and if I don't lollygag around, then I will get home around five-thirty. Then I say hi to my mom really quickly and start my homework. And if it's not a lot of homework that day, it will take me two to three hours, and I'll be around nine p.m. Or if we have essays, then I will be done like ten p.m., or ten-thirty p.m." From this quotation malcolm explicitly say how marita had to replace all her free time with her studies. Secondly, in the novel A Walk to the Jetty annie states "I don't see them now the way I used to, and I don't love them now the way I used to. The bitter thing about it is that they are just the same and it is I who have changed, so all the things I used to be and all the things I used to feel are as false as the teeth in my father's head. Why, I wonder, didn't I see the hypocrite in my mother when, over the years, she said that she loved me and could hardly live without me, while at the same time proposing and arranging separation after separation, including this one, which, unbeknownst to her, I have arranged to be permanent? So now I, too, have hypocrisy, and breasts (small ones), and hair growing in the appropriate places, and sharp eyes, and I have made a vow never to be fooled again." In this annie proclaims how as she was younger her bond with her mother has deteriorated over the course of her life and it still hasn't changed. Finally, both annie and marita sacrifice their culture and family values in order to change themselves. This can be exhibited from both quotes in marita's bargain as well as a walk to the jetty. In Marita's bargain page 13 line 351-357 the author says "Marita's life is not the life of a typical twelve-year-old. Nor is it what we would necessarily wish for a twelve-year-old. Children, we like to believe, should have time to play and dream, and sleep. Marita has responsibilities. . . . Her community does not give her what she needs. So what does she have to do? Give up her evenings and weekends and friendsall the elements of her old worldand replace them with KIPP." this quote shows how marita had to give up her community in order to obtain what KIPP has to offer. In A walk to the jetty Annie she says" Now, too, I had nothing to take my mind off what was happening to me. My mother and my fatherI was leaving them forever. My home on an islandI was leaving it forever. What to make of eve rything? I felt a familiar hollow space inside. I felt I was being held down against my will. I felt I was burning up from head to toe. I felt that someone was tearing me up into little pieces and soon I would be able to see all the little pieces as they floated out into nothing in the deep blue sea. I didn't know whether to laugh or cry. I could see that it would be better not to think too clearly about any one thing."

Wednesday, November 27, 2019

Cheating Plagiarism

Introduction The education system is faced with a lot of challenges one of them being cheating on assignments and exams. The main reason behind cheating in colleges is usually to pass in examination and reach the expected grades.Advertising We will write a custom essay sample on Cheating Plagiarism specifically for you for only $16.05 $11/page Learn More Many students suffer from transition from high school to colleges and the believe that college education is tougher than that in high school makes them panic hence the temptation to cheat in exams. The learning atmosphere in colleges for instance lack of strict rules and much freedom also may make the students relax and forget their studies hence cheating due to lack of adequate time to revise for exams. All in all the factors that lead to cheating do not in any way justify the wrong act and the students usually face a lot of consequences (Hinrichsen par 6). This paper gives an insight into some of the c onsequences faced by university students because of cheating in exams with much emphasis on the cheating/ plagiarism policy in the University of Nevada, Las Vegas (UNLV). Should UNLV maintain and apply strict cheating/plagiarism policies? Most universities and colleges apply very strict cheating policies upon those who are caught cheating in either their assignments or examinations in an effort to correct this bad behavior and uphold integrity of their students and the school organization as a whole. UNLV is not an exception and cheating students have to face numerous consequences for instance lower grades, suspension/probation, and worst still expulsion from the learning institution. The academic sanction dependent on the seriousness of the cheating, the university’s stipulated rules and regulations in regard to cheating, among other considerations. The internet has contributed to plagiarism to a great extent. â€Å"The internet has made it easier for university students to access other people’s work which can then be cut and pasted into their own essays† (Anonymous par 4). Cheating in schools is an aspect that has been viewed with a lot of controversy with some individuals and groups advocating for strict policies while others stating that ethical measures would work better. I propose that ethics be advocated for in UNLV since even with the application of the strict plagiarism policies, there are still cases of cheating as some students are very good at breaking rules as long as there are some benefits accrued to it. Some of them also cheat because they are not aware of the long term consequences they may suffer for instance lack of creativity and innovation as well as being irresponsible and unaccountable in their general undertakings.Advertising Looking for essay on education? Let's see if we can help you! Get your first paper with 15% OFF Learn More The students should be made to understand the benefits of originality an d hard work as well as the drawbacks associated with plagiarism so that they may make inner decisions to uphold integrity in their academic work as opposed to where they do it under the influence of the strict policies. This could be achieved through the integration of integrity in the university’s values and culture (Smith par 3). Conclusion Cheating in exams and assignments (essays) among college and university students is in the rise due to the access of the internet and poor culture where integrity is not a key aspect. Students usually find themselves taking advantage of cheating at the expense of working hard. It is thereby advisable that the education systems in universities be revised where the importance of ethics should be impacted to the students to ensure that the students are able to be resourceful and responsible even in their professional careers and other general life matters. Works Cited Anonymous. Conference to Tackle University Plagiarism Problem. Guardian.c o.uk.2006. Web. Hinrichsen, Erik. â€Å"Consequences of Cheating on Exams in College’. Bright Hub, 2010. Web. Smith, Andrew. â€Å"Consequences for Cheating in School†. Ehow. 2011. Web. This essay on Cheating Plagiarism was written and submitted by user Jerimiah G. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Sunday, November 24, 2019

Social Media Branding Guidelines How to Make Your Brand Memorable

Social Media Branding Guidelines How to Make Your Brand Memorable Have you ever noticed that sometimes brands will look and sound different on social media than they do on their blog or website? Social media can sometimes be an afterthought that is tacked on to a company’s strategy long after their original brand guidelines have been built. Instead, brands should have forward-thinking social media guidelines that help create a cohesive voice and experience across all of their social channels. In this post, you’re going to: Learn how to build out actionable social media branding guidelines.  With our downloadable social media branding kit, you’ll be able to put the advice from this blog straight into use by creating actionable guidelines that will show you step-by-step how to create a more memorable social media presence. Learn to cohesively combine your social media presence with your overarching brand guidelines.  You may already have your brand guidelines established, but how well do they really transfer over to your social media profiles?Often times, social media becomes an afterthought tacked on to a marketing strategy at the last minute. You’ll learn how to move those overarching guidelines seamlessly onto your social media profiles so that everything from your website to your Twitter profile creates the same experience for your customers. See examples of how brands are creating familiar experiences across their entire online presence.  Learn from the best and make it yours. We’ll show you examples of how brands are making the most of their social media profiles by creating great, cohesive profiles. How to Build Social Media Branding Guidelines That Will Make Your Brand MemorableDownload Your Social Media  Brand Style Guide  + Voice And Tone Templates Before you continue reading this post, download our social media branding kit. This kit has two different pieces that will allow you to flesh out your social media branding guidelines: Social Media Image Style Guide to keep your visual content on-point and on-brand every time you post. Voice and Tone Brainstorming Document to ensure every post captures the voice of your brand. Pretty slick, huh? Getting Started: Move Your Brand Voice And Tone Over To Your Social Media Channels Aren’t voice and tone the same thing? Not exactly. Your social media voice refers to what you sound like on your social media sites. Are you funny or sarcastic? Witty or professional? Your tone, on the other hand, refers to how you say things. For example, if I were to say I need an email sent, it doesn’t mean much; however, if I were to yell that same phrase, it would trigger a much different response because my tone changed. Recommended Reading: The Best Social Media Copywriting Guide to Be A Social Work Ninja Everything Good Comes In Threes, Right? For the first part of this brainstorming process, I want you to think about three adjectives that could describe your business. Think about a popular brand like Under Armour. What three words would you use to describe that brand? Athletic, powerful, and dynamic are what I think of. For example, take a look at one of their recent Instagram posts. This campaign was directed at their audience reminding them that women can be so much more than a pretty face. The photo is incredibly dynamic, displaying the power of the woman in the photograph. Pretty capable of conquering this. #ImPretty Create your own statement like this. Hit link in bio. A post shared by Under Armour (@underarmour) on Mar 15, 2017 at 7:38am PDT In case you are really stumped, here is a list of descriptive adjectives to help you get started: In your brainstorming document that you downloaded earlier is a spot where you can record all of those adjectives in one place. Once you pick a set of three, hold on to them, you’ll need them later. Develop Your Voice The second part of your brainstorming session is to think about how your brand sounds across the different points your customer accesses your company. How do you sound on your website? How about your blog? If you have a set of brand guidelines that your company operates by, I would pull those out. More often than not, a company will define their voice and tone within their branding guide. In that section, a general definition should appear of what the brand should sound like as a whole. If you don’t have brand guidelines developed, look at your website and blog. What do you sound like? Are you funny? Witty? Serious? Seeing how you already talk with your audience can help you develop your voice for social media. For example, MailChimp has published their content style guidelines online, which contains a short paragraph describing what the voice of MailChimp  should sound like. MailChimp continues that development and begins to describe how that voice is going to come across online.  They are: Fun but not silly Confident but not cocky Helpful but not overbearing These defining characteristics help MailChimp figure out exactly what their voice is and what it isn’t. Now you’re going to do the same thing on your brainstorming worksheet. Write down ten â€Å"We are this but not that† statements that will help your company achieve your defined voice. Your voice is fun but not what? You are not rude but instead, you are ... what? Fill in that worksheet with all the do’s and don’t you think your company voice will need. Develop Your Tone The next step in your social media branding process is to create your social media tone. How do you want to come across to your followers? Sarcastic like Wendy’s? Introducing Wendy’s new Strawberry Mango Salad. Because you probably don’t have a private garden with all kinds of fresh ingredients. pic.twitter.com/ZaH3pamfkO - Wendy's (@Wendys) June 6, 2017 Feel-good like Disney? Or professional like Microsoft? Follow along with our #MicrosoftEvent in Shanghai starting at 11AM GMT Tuesday, May 23 by clicking the link in our bio. A post shared by Microsoft (@microsoft) on May 22, 2017 at 2:16pm PDT There are unlimited options, which means that you’ll have a more cohesive presence and experience if the voice on all your channels are on the same page. The best thing to think about when you’re creating your tone is â€Å"how do you want your audience to read your social media messages†? Let’s continue looking at MailChimp. They break down their tone by saying that they are informal, meaning they're not afraid to share a joke every once in a while, but they should always be clear in their social media posts. So how do you create your tone in your social media branding guidelines? First answer the following questions, on a scratch paper or in your brainstorming document. How do we want our audience to read our social media messages? What is the tone of our typical message? What is the tone of our more infrequent messages? Are we going to include slang or popular jargon? What are the feelings we want our customers to have when they read our posts? After you’ve answered these questions you can begin to fill in the pre-set paragraph in your voice and tone brainstorming document. Feel free to edit, add or remove text as needed. We’ve also included a short example for a fictional company to help you get started. Before we continue on to the next step, it is important to mention a key factor when it comes to social media tone. The tone of your social messages is going to vary much more than voice. Your tone can change at a moments notice, whether you’re responding to an angry customer or a national disaster. Keep this in mind when you create your social guidelines document. Define Your Voice and Tone This is the last part of your voice and tone brainstorming exercise. Now that you know what your voice and tone sound like, it’s time to define them in one short, all-encompassing sentence. For example, MailChimp’s voice is defined by saying that it is human, friendly, and straightforward. Your sentence could contain the three adjectives you came up with earlier or summarize what you think are the most vital goals of your company. It’s all up to you. That’s all you need to do to transfer your original voice and tone guidelines to your social media accounts. That wasn’t too bad, was it? Let’s move on to images and videos. Social Media Branding Guidelines How to Make Your Brand Memorable Have you ever noticed that sometimes brands will look and sound different on social media than they do on their blog or website? Social media can sometimes be an afterthought that is tacked on to a company’s strategy long after their original brand guidelines have been built. Instead, brands should have forward-thinking social media guidelines that help create a cohesive voice and experience across all of their social channels. In this post, you’re going to: Learn how to build out actionable social media branding guidelines.  With our downloadable social media branding kit, you’ll be able to put the advice from this blog straight into use by creating actionable guidelines that will show you step-by-step how to create a more memorable social media presence. Learn to cohesively combine your social media presence with your overarching brand guidelines.  You may already have your brand guidelines established, but how well do they really transfer over to your social media profiles?Often times, social media becomes an afterthought tacked on to a marketing strategy at the last minute. You’ll learn how to move those overarching guidelines seamlessly onto your social media profiles so that everything from your website to your Twitter profile creates the same experience for your customers. See examples of how brands are creating familiar experiences across their entire online presence.  Learn from the best and make it yours. We’ll show you examples of how brands are making the most of their social media profiles by creating great, cohesive profiles. How to Build Social Media Branding Guidelines That Will Make Your Brand MemorableDownload Your Social Media  Brand Style Guide  + Voice And Tone Templates Before you continue reading this post, download our social media branding kit. This kit has two different pieces that will allow you to flesh out your social media branding guidelines: Social Media Image Style Guide to keep your visual content on-point and on-brand every time you post. Voice and Tone Brainstorming Document to ensure every post captures the voice of your brand. Pretty slick, huh? Getting Started: Move Your Brand Voice And Tone Over To Your Social Media Channels Aren’t voice and tone the same thing? Not exactly. Your social media voice refers to what you sound like on your social media sites. Are you funny or sarcastic? Witty or professional? Your tone, on the other hand, refers to how you say things. For example, if I were to say I need an email sent, it doesn’t mean much; however, if I were to yell that same phrase, it would trigger a much different response because my tone changed. Recommended Reading: The Best Social Media Copywriting Guide to Be A Social Work Ninja Everything Good Comes In Threes, Right? For the first part of this brainstorming process, I want you to think about three adjectives that could describe your business. Think about a popular brand like Under Armour. What three words would you use to describe that brand? Athletic, powerful, and dynamic are what I think of. For example, take a look at one of their recent Instagram posts. This campaign was directed at their audience reminding them that women can be so much more than a pretty face. The photo is incredibly dynamic, displaying the power of the woman in the photograph. Pretty capable of conquering this. #ImPretty Create your own statement like this. Hit link in bio. A post shared by Under Armour (@underarmour) on Mar 15, 2017 at 7:38am PDT In case you are really stumped, here is a list of descriptive adjectives to help you get started: In your brainstorming document that you downloaded earlier is a spot where you can record all of those adjectives in one place. Once you pick a set of three, hold on to them, you’ll need them later. Develop Your Voice The second part of your brainstorming session is to think about how your brand sounds across the different points your customer accesses your company. How do you sound on your website? How about your blog? If you have a set of brand guidelines that your company operates by, I would pull those out. More often than not, a company will define their voice and tone within their branding guide. In that section, a general definition should appear of what the brand should sound like as a whole. If you don’t have brand guidelines developed, look at your website and blog. What do you sound like? Are you funny? Witty? Serious? Seeing how you already talk with your audience can help you develop your voice for social media. For example, MailChimp has published their content style guidelines online, which contains a short paragraph describing what the voice of MailChimp  should sound like. MailChimp continues that development and begins to describe how that voice is going to come across online.  They are: Fun but not silly Confident but not cocky Helpful but not overbearing These defining characteristics help MailChimp figure out exactly what their voice is and what it isn’t. Now you’re going to do the same thing on your brainstorming worksheet. Write down ten â€Å"We are this but not that† statements that will help your company achieve your defined voice. Your voice is fun but not what? You are not rude but instead, you are ... what? Fill in that worksheet with all the do’s and don’t you think your company voice will need. Develop Your Tone The next step in your social media branding process is to create your social media tone. How do you want to come across to your followers? Sarcastic like Wendy’s? Introducing Wendy’s new Strawberry Mango Salad. Because you probably don’t have a private garden with all kinds of fresh ingredients. pic.twitter.com/ZaH3pamfkO - Wendy's (@Wendys) June 6, 2017 Feel-good like Disney? Or professional like Microsoft? Follow along with our #MicrosoftEvent in Shanghai starting at 11AM GMT Tuesday, May 23 by clicking the link in our bio. A post shared by Microsoft (@microsoft) on May 22, 2017 at 2:16pm PDT There are unlimited options, which means that you’ll have a more cohesive presence and experience if the voice on all your channels are on the same page. The best thing to think about when you’re creating your tone is â€Å"how do you want your audience to read your social media messages†? Let’s continue looking at MailChimp. They break down their tone by saying that they are informal, meaning they're not afraid to share a joke every once in a while, but they should always be clear in their social media posts. So how do you create your tone in your social media branding guidelines? First answer the following questions, on a scratch paper or in your brainstorming document. How do we want our audience to read our social media messages? What is the tone of our typical message? What is the tone of our more infrequent messages? Are we going to include slang or popular jargon? What are the feelings we want our customers to have when they read our posts? After you’ve answered these questions you can begin to fill in the pre-set paragraph in your voice and tone brainstorming document. Feel free to edit, add or remove text as needed. We’ve also included a short example for a fictional company to help you get started. Before we continue on to the next step, it is important to mention a key factor when it comes to social media tone. The tone of your social messages is going to vary much more than voice. Your tone can change at a moments notice, whether you’re responding to an angry customer or a national disaster. Keep this in mind when you create your social guidelines document. Define Your Voice and Tone This is the last part of your voice and tone brainstorming exercise. Now that you know what your voice and tone sound like, it’s time to define them in one short, all-encompassing sentence. For example, MailChimp’s voice is defined by saying that it is human, friendly, and straightforward. Your sentence could contain the three adjectives you came up with earlier or summarize what you think are the most vital goals of your company. It’s all up to you. That’s all you need to do to transfer your original voice and tone guidelines to your social media accounts. That wasn’t too bad, was it? Let’s move on to images and videos. Social Media Branding Guidelines How to Make Your Brand Memorable Have you ever noticed that sometimes brands will look and sound different on social media than they do on their blog or website? Social media can sometimes be an afterthought that is tacked on to a company’s strategy long after their original brand guidelines have been built. Instead, brands should have forward-thinking social media guidelines that help create a cohesive voice and experience across all of their social channels. In this post, you’re going to: Learn how to build out actionable social media branding guidelines.  With our downloadable social media branding kit, you’ll be able to put the advice from this blog straight into use by creating actionable guidelines that will show you step-by-step how to create a more memorable social media presence. Learn to cohesively combine your social media presence with your overarching brand guidelines.  You may already have your brand guidelines established, but how well do they really transfer over to your social media profiles?Often times, social media becomes an afterthought tacked on to a marketing strategy at the last minute. You’ll learn how to move those overarching guidelines seamlessly onto your social media profiles so that everything from your website to your Twitter profile creates the same experience for your customers. See examples of how brands are creating familiar experiences across their entire online presence.  Learn from the best and make it yours. We’ll show you examples of how brands are making the most of their social media profiles by creating great, cohesive profiles. How to Build Social Media Branding Guidelines That Will Make Your Brand MemorableDownload Your Social Media  Brand Style Guide  + Voice And Tone Templates Before you continue reading this post, download our social media branding kit. This kit has two different pieces that will allow you to flesh out your social media branding guidelines: Social Media Image Style Guide to keep your visual content on-point and on-brand every time you post. Voice and Tone Brainstorming Document to ensure every post captures the voice of your brand. Pretty slick, huh? Getting Started: Move Your Brand Voice And Tone Over To Your Social Media Channels Aren’t voice and tone the same thing? Not exactly. Your social media voice refers to what you sound like on your social media sites. Are you funny or sarcastic? Witty or professional? Your tone, on the other hand, refers to how you say things. For example, if I were to say I need an email sent, it doesn’t mean much; however, if I were to yell that same phrase, it would trigger a much different response because my tone changed. Recommended Reading: The Best Social Media Copywriting Guide to Be A Social Work Ninja Everything Good Comes In Threes, Right? For the first part of this brainstorming process, I want you to think about three adjectives that could describe your business. Think about a popular brand like Under Armour. What three words would you use to describe that brand? Athletic, powerful, and dynamic are what I think of. For example, take a look at one of their recent Instagram posts. This campaign was directed at their audience reminding them that women can be so much more than a pretty face. The photo is incredibly dynamic, displaying the power of the woman in the photograph. Pretty capable of conquering this. #ImPretty Create your own statement like this. Hit link in bio. A post shared by Under Armour (@underarmour) on Mar 15, 2017 at 7:38am PDT In case you are really stumped, here is a list of descriptive adjectives to help you get started: In your brainstorming document that you downloaded earlier is a spot where you can record all of those adjectives in one place. Once you pick a set of three, hold on to them, you’ll need them later. Develop Your Voice The second part of your brainstorming session is to think about how your brand sounds across the different points your customer accesses your company. How do you sound on your website? How about your blog? If you have a set of brand guidelines that your company operates by, I would pull those out. More often than not, a company will define their voice and tone within their branding guide. In that section, a general definition should appear of what the brand should sound like as a whole. If you don’t have brand guidelines developed, look at your website and blog. What do you sound like? Are you funny? Witty? Serious? Seeing how you already talk with your audience can help you develop your voice for social media. For example, MailChimp has published their content style guidelines online, which contains a short paragraph describing what the voice of MailChimp  should sound like. MailChimp continues that development and begins to describe how that voice is going to come across online.  They are: Fun but not silly Confident but not cocky Helpful but not overbearing These defining characteristics help MailChimp figure out exactly what their voice is and what it isn’t. Now you’re going to do the same thing on your brainstorming worksheet. Write down ten â€Å"We are this but not that† statements that will help your company achieve your defined voice. Your voice is fun but not what? You are not rude but instead, you are ... what? Fill in that worksheet with all the do’s and don’t you think your company voice will need. Develop Your Tone The next step in your social media branding process is to create your social media tone. How do you want to come across to your followers? Sarcastic like Wendy’s? Introducing Wendy’s new Strawberry Mango Salad. Because you probably don’t have a private garden with all kinds of fresh ingredients. pic.twitter.com/ZaH3pamfkO - Wendy's (@Wendys) June 6, 2017 Feel-good like Disney? Or professional like Microsoft? Follow along with our #MicrosoftEvent in Shanghai starting at 11AM GMT Tuesday, May 23 by clicking the link in our bio. A post shared by Microsoft (@microsoft) on May 22, 2017 at 2:16pm PDT There are unlimited options, which means that you’ll have a more cohesive presence and experience if the voice on all your channels are on the same page. The best thing to think about when you’re creating your tone is â€Å"how do you want your audience to read your social media messages†? Let’s continue looking at MailChimp. They break down their tone by saying that they are informal, meaning they're not afraid to share a joke every once in a while, but they should always be clear in their social media posts. So how do you create your tone in your social media branding guidelines? First answer the following questions, on a scratch paper or in your brainstorming document. How do we want our audience to read our social media messages? What is the tone of our typical message? What is the tone of our more infrequent messages? Are we going to include slang or popular jargon? What are the feelings we want our customers to have when they read our posts? After you’ve answered these questions you can begin to fill in the pre-set paragraph in your voice and tone brainstorming document. Feel free to edit, add or remove text as needed. We’ve also included a short example for a fictional company to help you get started. Before we continue on to the next step, it is important to mention a key factor when it comes to social media tone. The tone of your social messages is going to vary much more than voice. Your tone can change at a moments notice, whether you’re responding to an angry customer or a national disaster. Keep this in mind when you create your social guidelines document. Define Your Voice and Tone This is the last part of your voice and tone brainstorming exercise. Now that you know what your voice and tone sound like, it’s time to define them in one short, all-encompassing sentence. For example, MailChimp’s voice is defined by saying that it is human, friendly, and straightforward. Your sentence could contain the three adjectives you came up with earlier or summarize what you think are the most vital goals of your company. It’s all up to you. That’s all you need to do to transfer your original voice and tone guidelines to your social media accounts. That wasn’t too bad, was it? Let’s move on to images and videos.

Thursday, November 21, 2019

Market princples Essay Example | Topics and Well Written Essays - 1000 words

Market princples - Essay Example Marketing strategies are especially important because they help businesses in maximizing performance of existing products as well as launching new products into new markets. McDonald’s has managed to establish and maintain a variety of marketing principles and strategies that comprises of four main elements, which are balanced to the benefit of the company. The first section of the essay addresses the elements of marketing and the benefits of the mode of orientation that McDonald’s adopted. The third part expounds on the business environment while the fourth section discusses the differences between international and domestic marketing in close relation to McDonald’s. Lastly, a concluding statement wraps the essay with a summary of all issues covered regarding McDonald’s. The marketing process can be defined as the procedure of assessing marketing opportunities, selecting markets to target, formulating the marketing mix, and management of the marketing effort (Marketing & Supply Chain Management, n.d). this process incorporates situation analysis, marketing strategy, marketing mix decisions, and implementation and control. Situation analysis includes a comprehensive analysis of a situation allows a business to identify the opportunities that could be exploited to satisfy unattended customer needs and wants. Marketing strategy involves developing a plan that can be used in fulfilling the identified opportunity. Marketing mix decisions incorporate detailed decisions that are made for controllable parameters in the marketing mix and include product development, pricing decisions, distribution contracts, and formulation of promotional campaigns. Lastly, the implementation and control step involves launching of the product or the service and close monitor ing. As the market continues to change, the marketing mix valuables can also be adjusted to accommodate any identified changes in the market. The place